Hey again
Hi, I’m Antonio Lapa, a product designer based in Paris, currently at Gorgias. I design thoughtful, scalable experiences for fast-moving SaaS and fintech products, always with clarity and collaboration at the core. I believe the best design is never made in isolation, it’s a team sport.
When I’m not sketching out ideas or working with teams, you’ll probably find me snowboarding (every season, no exceptions), collecting ignorant tattoos, or upside-down somewhere — acro yoga has become my latest obsession.
Paris
Gorgias
Experience
Senior Product Designer • 2021 - Current
Led design in the Agent Experience squad and design system efforts, delivering key features such as the notification centre and dark mode, improving user satisfaction.
Co-founded the Analytics squad, leading research and shaping the product vision to reduce churn, resulting in analytics no longer being a churn driver.
Introduced and maintained design processes and tooling (e.g. Figma libraries), ensuring consistency and scalability across teams.
Co-led hiring initiatives and fostered a strong design culture through critique sessions and cross-functional collaboration.
Product Designer • 2020 - 2021
Enhanced mobile user experience and supported design system decisions to align cross-platform usability for a while label app.
Collaborated closely with engineers and product managers to deliver user-centric solutions efficiently.
Product Designer • 2017 - 2020
Designed end-to-end digital products (apps, dashboards, websites) for merchants and sales teams, from MVP to full-scale rollout.
Focused on user acquisition, self-service flows, and conversion across B2B journeys.
Conducted continuous research and iteration, balancing user needs with business objectives.
Graphich Designer • 2016 - 2017
Developed visual identities and websites while managing people development and internal communication.
Coordinated brand consistency across all customer and institutional touchpoints.
Education
Visual communication • 2013 - 2018
Other skills
Languages
UX Certificate (UXC# 1049967) • 29 May 2022
Coursework completed:
- DesignOps: Scaling UX Design and User Research
- Measuring UX and ROI
- New UX Managers
- Becoming a UX Strategist
- Being a UX Leader: Essential Skills for Any UX Practitioner
Where to find me
Want to have a coffee?
Experience
Senior Product Designer • 2021 - Current
Led design in the Agent Experience squad and design system efforts, delivering key features such as the notification centre and dark mode, improving user satisfaction.
Co-founded the Analytics squad, leading research and shaping the product vision to reduce churn, resulting in analytics no longer being a churn driver.
Introduced and maintained design processes and tooling (e.g. Figma libraries), ensuring consistency and scalability across teams.
Co-led hiring initiatives and fostered a strong design culture through critique sessions and cross-functional collaboration.
Product Designer • 2020 - 2021
Enhanced mobile user experience and supported design system decisions to align cross-platform usability for a while label app.
Collaborated closely with engineers and product managers to deliver user-centric solutions efficiently.
Product Designer • 2017 - 2020
Designed end-to-end digital products (apps, dashboards, websites) for merchants and sales teams, from MVP to full-scale rollout.
Focused on user acquisition, self-service flows, and conversion across B2B journeys.
Conducted continuous research and iteration, balancing user needs with business objectives.
Graphich Designer • 2016 - 2017
Developed visual identities and websites while managing people development and internal communication.
Coordinated brand consistency across all customer and institutional touchpoints.
Education
Visual communication • 2013 - 2018
Other skills
Languages
UX Certificate (UXC# 1049967) • 29 May 2022
Coursework completed:
- DesignOps: Scaling UX Design and User Research
- Measuring UX and ROI
- New UX Managers
- Becoming a UX Strategist
- Being a UX Leader: Essential Skills for Any UX Practitioner